Luciano Viterale

Copywriting

7 Best Jasper Alternatives & What Makes Them Different

Mar 13, 2023

7 Best Jasper Alternatives & What Makes Them Different

Looking for Jasper alternatives? Check out these 7 options, each with its own unique features. Learn what makes them different and decide which one is best for you.

How to write a sales page that makes readers open their wallets

Feb 27, 2023

How to write a sales page that makes readers open their wallets

A sales page is the closest thing you’ll find to a money tree. I’m going to review what they are, what makes them successful, and how to write one in six steps.

10 Copywriting Secrets I Wish I Knew Earlier

Feb 6, 2023

10 Copywriting Secrets I Wish I Knew Earlier

In this article, I’ll share my copywriting secrets that have helped me learn more about my audience and product, improve my flow, and ultimately convert more customers.

How To Apply The Before After Bridge (BAB) Copywriting Formula

Jan 22, 2023

How To Apply The Before After Bridge (BAB) Copywriting Formula

Build-After-Bridge also known as “BAB” is a winning copywriting formulas. In this article, I’ll explain what it means, and when to use it, and I'll even share some examples.

12 best copywriting books to read if you want results in 2026

Dec 3, 2022

12 best copywriting books to read if you want results in 2026

So in this article, I’m going to share the best copywriting books you need to read if you want to become a great copywriter and successful entrepreneur.

15 places to find the best copywriters for hire

Oct 16, 2022

15 places to find the best copywriters for hire

Copy can be the difference between a 2% and a 12% conversion rate. So it's important to nail. In this post, I review all the best places you can find copywriters for hire.

How to become a copywriter in 2023 without experience

Oct 7, 2022

How to become a copywriter in 2023 without experience

In this article, I explain what copywriting really is, why I think it’s a great skill to acquire, and how to become a copywriter without any real experience or qualifications.

The perfect copywriting questionnaire (including a free template)

Sep 1, 2022

The perfect copywriting questionnaire (including a free template)

In this article, I’ll review the best copywriting questions to ask along with a downloadable template you can send a client right away.

How to create a copywriting brief (including a free template for you to use)

Aug 16, 2022

How to create a copywriting brief (including a free template for you to use)

A copywriting brief is a document outlining the deliverables, cost, timelines, and any other information you need to agree on before you start a copywriting project.

32 Copywriting Quotes That Will Give You An "Aha!" Moment

Aug 7, 2022

32 Copywriting Quotes That Will Give You An "Aha!" Moment

In this article, I share the best quotes from copywriters all around the world in all different eras. They include Gary Halbert, Eugene Shwartz, and even Neville Medhora.

The PAS Copywriting Formula Simply Explained (With Real Examples)

Aug 1, 2022

The PAS Copywriting Formula Simply Explained (With Real Examples)

You might be wondering what the problem-agitate-solution (PAS) copywriting formula is all about. In this article I'll explain what it is and how to apply it!

How To Find Copywriting Clients Fast: A Tactical Guide For Beginners

Jul 1, 2022

How To Find Copywriting Clients Fast: A Tactical Guide For Beginners

In this post, I’ll break down how to find copywriting clients fast! I’ll also reference the strategies I’ve used to land my own clients, and how you can too.

Looking For An eCommerce Copywriter? Here's Everything You Need To Know

Jun 27, 2022

Looking For An eCommerce Copywriter? Here's Everything You Need To Know

This means the competition is fierce and the demand for eCommerce copywriters is growing.

Website Copywriting Rates In 2023: Here's How Much You Should Pay

Jun 19, 2022

Website Copywriting Rates In 2023: Here's How Much You Should Pay

Copywriters come with different levels of experience, values, and pricing methods. This article will guide you on the best website copywriting rates for your business.

The ultimate list of copywriting tools and resources in 2023 (free and paid)

Jun 18, 2022

The ultimate list of copywriting tools and resources in 2023 (free and paid)

The best copywriting software make your life easier and your business more profitable. It’s a no-brainer to make sure you’re equipped with them if you want to win!

15 Best Copywriting Newsletters To Subscribe To In 2023

Jun 6, 2022

15 Best Copywriting Newsletters To Subscribe To In 2023

This is a curated a list of the best copywriting newsletters on the internet. Everything from funnel teardowns to swipe file resources. It's all covered here.

8 Reasons Why Copywriting Is Important For Your Business

Jun 1, 2022

8 Reasons Why Copywriting Is Important For Your Business

The purpose of copywriting is usually to convince readers to buy your product. However, it goes beyond this. Here are eight reasons why copywriting is important.

The Boron Letters by Gary Halbert

Jun 1, 2022

The Boron Letters by Gary Halbert

Gary Halbert is arguably one of the greatest copywriters there ever was. The Boron Letters go deep into how Halbert approached copywriting.

Gary Halbert: 7 Lessons From An Infamous Copywriting Legend

May 31, 2022

Gary Halbert: 7 Lessons From An Infamous Copywriting Legend

Gary Halbert was a copywriting genius. He understood human psychology and knew how to apply frameworks to generate sales. Here are 7 lessons we can learn from Gary Halbert.

The AIDCA Copywriting Method Explained

Mar 15, 2022

The AIDCA Copywriting Method Explained

This article will explain the AIDCA copywriting method and how to apply it for epic results. This formula applies to landing pages, ads, emails and ever direct mail!

How To Apply The AIDA Copywriting Formula For Epic Results

Mar 9, 2022

How To Apply The AIDA Copywriting Formula For Epic Results

Every copywriter knows to apply the AIDA copywriting method. It's the bread and butter of writing copy that actually sells.

Copywriting For Beginners: Everything You Need To Get Started Now

Feb 2, 2022

Copywriting For Beginners: Everything You Need To Get Started Now

Copywriting for beginners can be an uphill battle. In this article we dive deep into the responsibilities, frameworks, and resources beginner copywriters need to succeed.