12 Copywriting Exercises That Will Turn You Into a Pro in 30 Days


Ever heard of Malcolm Gladwells’ 10,000-hour rule?  Where you invest 10,000 hours of deliberate work in order to become an “expert”. Hate to break it to you, but it’s bullsh*t. There’s a huge misconception that if everyone applies 10,000 hours of deliberate practice to their craft they’ll become an expert. This is wildly inaccurate. To […]