Become a better copywriter in less than two weeks

With The Simple Science of Copywriting, you’ll go further, faster. Get access now to unlock secrets, biases/heuristics, exercises, templates, and resources to help you become 10x more effective.

$399 $199 for the first 50 copywriters

Updated: 30th of January, 2023

Dear Copywriter,

I get it.

You’re trying to become a great writer in a short amount of time. 

Researching new formulas, looking for practice exercises, building your swipe file, watching hours of video content, subscribing to newsletters, and even investing in courses.

But here’s the problem.

Humans learn by doing not just by reading or watching.

Think of Gary Halbert, Claude Hopkins, Dan Sugarman, or even Alex Hormozi.

Do you think they spent thousands on courses, hours watching videos, and hoped to get better?

Absolutely not.

They spent a lot of time practicing.

And besides, most people don’t have the money, time, or desire to spend $5,000 on a course.

How many times have you heard “practice makes perfect”?

I bet it’s a lot.

This is why I want you to become an epic copywriter without wasting 40hrs on boring lectures or thousands on courses.

So I created The Simple Science of Copywriting to take you to the next level as a copywriter in the shortest time possible. 

You get instant access to the resource hub (including swipe files), course material, practice exercises, frameworks, and corresponding explainer videos.

You will become a better copywriter in less than two weeks.

Let me define “better”.

Better = more clients, higher rates, better processes, frameworks, mental models, resources to help you win, and most importantly confidence

If you’re serious about improving, you’ll know that $199 is as good as it’s going to get.

But you might also be thinking “what’s so special about The Simple Science of Copywriting?”

And I’ll get to that. 

But first, Naval famously tweeted this.

How many courses have truly given you more leverage? 

None.

That’s why The Simple Science of Copywriting will give you the leverage you need to go further, faster

Every email has a module and a very specific task for you to complete. 

You will get better.

And if you don’t. I’ll give you a 100% refund

Ask yourself these questions right now.

  • Do you need clear guidance on what to prioritize?
  • Do you want to know which copywriting exercises actually work?
  • Do you want access to an updated database of tools and resources?
  • Do you want to save thousands of dollars wasted on courses?
  • Do you want to find the right clients who pay top dollar?
  • Do you want access to a list of proven cognitive biases?
  • Do you want to become a better copywriter without spending 40hrs on video content?
 

If you answered yes to any of these questions then I can help you. 

And I can do it pretty quickly. 

I’m not going to string you along for months. 

I’ll give you everything you need and I’ll do it in less than two weeks

Let me make this as
clear as possible

Other courses

Simple Science of Copywriting

$399 $199 for the first 50 copywriters

Everything you need (and more)

course bundle price image-199
$399 $199 for the first 50 copywriters

100% Money Back Guarantee.

We want this investment to be 100% risk-free. If you watch the lessons, complete the deliverables, and still don’t find the course valuable, we’ll happily refund your full payment within 30 days.

A brief look at the resources...

(Only $199 for the first 50 customers, then it will be $249)

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The Simple Science of Copywriting

Unlock secrets, biases, exercises, and resources for copywriters who want to become 10x more effective.

(Only $199 for the first 50 customers, then it will be $249)

Frequently asked questions

Hi, I’m Luc 👋

The writer behind this blog (duh).

I’ve built, bought, and sold a bunch of different internet businesses. The most recent one was an investing newsletter called Ticker Nerd. 

But I’ve also been in your position.

I’ve spent hundreds of hours on copywriting courses. Some of them had gems, others were a waste of time. I can confidently say that only 5% of what I spent time learning was useful. Most of the time I would hand-pick the frameworks, resources, and formulas. 

And most of my learnings came from experimenting with my own businesses. Where I had the freedom to test, fail, and learn. Most copywriters aren’t in the driver’s seat of a business so they lack some context and experience. My goal is to bridge that gap for you.

I surveyed visitors to my site for 30 days and here’s what they want help with most:

  • 37% of users said they want to improve their copy skills
  • 27% of users want to build their swipe file
  • 23% of users want to improve their skills, build their swipe files and get clients

Yes. 

All of the exercises have a section for digital and physical products. The examples cover both.

The course is delivered via email through a platform called Daily.so. It’s one of the easiest and most intuitive platforms to use which is why I chose it.

You’ll receive an email daily (you can change the time and frequency) with access to the Module. 

Each module will have an explainer, tutorial video, and a worksheet for you to take notes and complete the exercise.

No problem.

The resources are valuable so I’ll run through them in the first module. 

Most copywriting courses range from $497-$2,000+. 

However, The Simple Science of Copywriting is only $199. This price is likely to increase once 50 copywriters have signed up. 

No.

It’s worth a lot more.

Think about it for a second.  

If you look at how much value $199 actually gets you as a consumer, it’s not that much. 

You could get a pair of Nike Air Jordans, a decent pair of sunglasses, a good Herschel Backpack, and half a North Face jacket.

Can’t do much with half a jacket though. 

And besides, consumer goods will never give you an ROI. 

But you could increase your income in less than two weeks with access to The Simple Science of Copywriting. 

Act soon because the price is increasing once 50 copywriters join.

This is very heavy on the practical aspect. The goal is to help you become better, quickly. 

I cover some essential lessons that will give you more direction and more leverage but you’ll still need to practice.

Other copywriting courses are very heavy on video content. I’ve tried to make this little to no fluff. 

This depends on the amount of effort you want to put in.

However, each exercise should take less than an hour. The research module will take the most time since you’ll need to speak with other people.

Copy work is a very popular technique used by writers to improve their flow, style, vocabulary and ideas.  You simply hand write the best pieces of copy.

I’ve been doing this for a while and I can confidently say it’s improved my writing. The most noticeable difference for me is that my writing is more cohesive. This means I can write copy that acts like a slippery slope.

You need to have a basic understanding of what copywriting is and why companies need it. I’m not covering the basics of copywriting. The Simple Science of Copywriting is designed to help you become a better copywriter. It’s not designed to teach you how to write copy for the first time. 

If you’re a complete beginner I highly suggest reading my blog posts first before signing up for this. Start with  Copywriting 101.

Business owners will definitely benefit from this. There are many modules that will help you understand your customers and business better.

If you’re a complete beginner I still suggest reading my blog posts first before signing up for this. Start with Copywriting 101

If you can’t dedicate one hour a day for 13 days then this is not for you.

You need to practice and you need to take the exercises seriously if you want the best results. 

Perhaps. 

But you won’t be able to find all of it since I created many of the worksheets and exercises myself. And even if you do manage to find some of the resources online you won’t find them in less than two weeks. 

My #1 goal is to make you a better copywriter in less than two weeks.

There is no fluff. I cut straight to meat and potatoes and give you exactly what you need to be better.

If you have any more questions feel free to drop me an email: luc@lucianoviterale.com ✌️

$399 $199 for the first 50 copywriters