The Boron Letters by Gary Halbert

Gary Halbert is arguably one of the greatest copywriters there ever was.

Before you could simply run an A/B test, Halbert was experimenting the old-school way. The Boron Letters are a collection of all the letters Gary Halbert sent his son from prison.

Bellow, you will find all the letters in order for free!

Chapter 9 (my personal favorite)

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Tags: copywriting

Tags: copywriting

Luciano Viterale

Luciano is a Writer and Growth Marketing Consultant. He co-founded Ticker Nerd, an investing newsletter that has since been acquired. He also holds a Bachelor of Commerce (BCom) Degree from The University of Sydney. Prior to building his personal website, Luciano worked for established companies including Finder and The Reserve Bank of Australia. When he's not working he's spending time with his dog or spearfishing with his brothers.

Luciano Viterale

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